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Branding Manager

Toronto, Canada

Responsibilities:

  • Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities

  • Stay current on market trends and competitive activity

  • Establish and maintain brand budgets

  • Define and manage the brand communication strategy using a variety of media

  • Own the development and messaging of the brand narrative

  • Create, execute, and manage marketing programs and campaigns

Qualifications for Brand Manager

  • Bachelor's degree in Marketing, Business, or related field. MBA preferred.

  • 3-5 years of experience in brand management, brand marketing, or marketing management

  • Proven ability to work cross-functionally

  • Experience managing a brand across multiple markets

  • Creative thinker and problem solver

  • Strong communication skills

  • Project management experience, with a solid understanding of project management principles and techniques

  • Strategic thinker able to identify long-term opportunities and trends